Model for Enhancing Learning Organization Culture in the Digital Era in the Educational Service Area of Phatthalung Province
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Abstract
This research can be divided into three phases, as follows: 1) examine the components of a learning organization culture in the digital era; 2) develop a model for enhancing a learning organization culture in the digital era; and 3) evaluate the developed model within the educational service area of Phatthalung Province. The sample consisted of 400 participants, including school administrators and students from Grade 3, Grade 6, Grade 9, and Grade 12, selected through purposive sampling combined with simple random sampling. Key informants included 10 experts. The research instruments comprised one semi-structured interview form, one focus group discussion form, two sets of questionnaires, and a draft model for enhancing a learning organization culture in the digital era in Phatthalung Province. Data were collected in four phases. Qualitative data from interviews and focus groups were analyzed using content analysis to synthesize key themes and examine conceptual consistency. Quantitative data were analyzed using Confirmatory Factor Analysis (CFA) to validate the construct validity of observed variables within each component and to construct factor scales based on the composite scores of the nine components for determining empirical weightings. The findings revealed that the components and indicators of the model for enhancing a learning organization culture in the digital era consisted of 9 components and 50 indicators. After model development, the indicators were refined to 36 across the 9 components to ensure conciseness and structural appropriateness. The model fit indices indicated a good fit with the empirical data, with χ² = 66.23, df = 23, p = 0.0364, Goodness-of-Fit Index (GFI) = 0.960, and Adjusted Goodness-of-Fit Index (AGFI) = 0.954. In conclusion, the developed model demonstrated consistency and suitability, and it can be effectively applied to enhance a learning organization culture in the digital era for educational institutions in Phatthalung Province.
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