Green University Management Strategies for Sustainability in the Disruption Era

Abstract

This academic article aims to analyze the situation and challenges, as well as to present strategic management approaches for Thai Green Universities toward sustainability in the disruption era. By synthesizing information from policy data, higher education laws, and the 2024 world university rankings, the analysis reveals that higher education institutions must elevate their roles from merely physical management to becoming a “Green Learning Ecosystem” that is concretely integrated into all university missions. The key management strategies comprise four pillars: 1) Policy and Leadership, focusing on establishing a Green University Charter to ensure policy continuity; 2) Curriculum and Green Citizenship, through interdisciplinary learning; 3) Smart Technology, employing the “Twin Transformation” concept to enhance resource management efficiency; and
4) Quadruple Helix Collaboration, based on the BCG (Bio-Circular-Green) economy model. Furthermore, this article proposes policy recommendations at three levels: the institutional level, focusing on creating innovation Sandboxes and environmental credit banks; the ministerial level, emphasizing the establishment of innovation funds and quality assurance; and the national level, highlighting green procurement policies to drive Thai universities toward net-zero emissions and concrete sustainable development goals.